| The FBI uses Criminal Profilers to narrow
| |
| | users with household annual incomes in
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| down suspects.....Hospitals and clinics
| |
| | excess of $100,000.Surprisingly, the
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| use heart profilers to diagnose and treat
| |
| | study also showed users of Nextel were
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| heart ailments.....And now, it appears
| |
| | four times more likely to have their cell
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| the cell phone industry is getting into
| |
| | phone bills paid by
|
| the act of profiling its
| |
| | their employer.If your a Verizon or
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| subscribers.M:Metrics, a company that
| |
| | Cingular user, chances are you're 45
|
| measures consumer consumption of mobile
| |
| | years old, or older. In fact, according
|
| content and applications,
| |
| | to the M:Metrics
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| has recently released a benchmark study
| |
| | survey, 55.8% of these network
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| to help determine the typical users of
| |
| | subscribers are retirement age, or
|
| each major carrier."Our data shows that
| |
| | older.Generally, users of Verizon or
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| each carrier attracts its own
| |
| | Cingular are much less likely to use even
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| demographic, which correlates with the
| |
| | the most basic services. The study
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| consumption of
| |
| | showed only a little more than 10% of
|
| mobile content," responds Seamus
| |
| | older users sent text messages in the
|
| McAteer, M:Medtric's senior analyst and
| |
| | three month period of the study.The
|
| chief product architect.In other words,
| |
| | Study's Findings on Prepaid
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| M:Metrics feels their studies show a
| |
| | Carriers:Tracfone and Virgin Mobile, both
|
| pattern in the typical wireless user's
| |
| | prepaid cell phone service providers,
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| age and income, compared to how often
| |
| | were also named in the study.
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| mobile content is downloaded from the
| |
| | The survey showed subscribers of the two
|
| internet.The Study's Finding on Major
| |
| | prepaid networks spent roughly the same
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| Carriers:
| |
| | amount
|
|
| |
| | on calling plans, and had simular
|
| Both Sprint and T-Mobile have the
| |
| | household incomes.But, the survey showed
|
| highest percentage of young carriers
| |
| | there was a vast difference in the users
|
| between the ages of 18 to
| |
| | of the two networks. Virgin Mobile's
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| 34. This age group is also responsible
| |
| | phones
|
| for downloading the most mobile content.
| |
| | are geared towards young teens,
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| Both carriers showed
| |
| | generally 13 to 17 years old. While
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| a higher than average content
| |
| | Tracfone tends to draw the older user
|
| consumption, particularly in the download
| |
| | (ages 45 and older)
|
| of games and photo/text messaging.For
| |
| | who use the prepaid phone for
|
| instance, if you are a male, in your late
| |
| | emergencies.Virgin Mobile users also tend
|
| teens, and frequently downloads games on
| |
| | to download much more mobile applications
|
| your cell phone,
| |
| | than Tracfone subscribers. In a typical
|
| you're twice as likely to have chosen
| |
| | month, only about 2% of Tracfone users
|
| Sprint as your phone's service
| |
| | opt to download ringtones, compared to
|
| carrier.Nextel users are even more
| |
| | about 20% of Virgin Mobile
|
| defined. The study showed the majority
| |
| | customers.Sandra Landwehr is the
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| of subscribers to this carrier are
| |
| | webmaster of The-Cell-Phone-Advisor.com,
|
| between the ages of 35 and 44, and male.
| |
| | a consumer awareness site that offers
|
| Nextel was also the carrier with the
| |
| | REAL help in finding your cell phone plan
|
| highest percentage of
| |
| | and carrier.
|
